Client: The Root Friends

The Root Friends promote tree appreciation through a group of root-looking like characters

Project Goal: To promote tree appreciation by introducing : Root Friend: characters, products, and resources.

Involvement:  I designed the layout for the original website, using characters designed by another designer- James “The Illuminator” Ortega UX/UI planning included creating specific information architecture and usability wireframes.

Software Used: Adobe Photoshop, Dreamweaver